WPLL-FM 107.1 Trenton

WPLL-FM 101.7
Trenton

Original Call Letters: WCWB
Originally Licensed: Oct. 28, 1986
Original City of License: Trenton
Original Frequency: 101.7
Origin of Call Letters:
Original Power: 3,000 Watts
Original Location:
Original Format: Classic Country
Network Affiliation(s):

Owner(s):	1986-Florida Radio Partners, Inc.
	1997-Pinnacle FM Broadcasting, Inc.
	2000-Pamal Broadcasting, Ltd.
	2004-Jablamo, LLC ($8 million with WYNY-AM 1240, WKZY-FM 106.9, WLUS-AM 980, WTMN-AM 1430, WRZN-AM 720, WHHZ-FM 100.5, WDJY-FM 101.7 and WTMG-FM 101.3)
	2006-Pamal Broadcasting Ltd.
	2007-6 Johnson Road Licenses, Inc.
	2011-Marc Radio Gainesville, LLC ($2,550,000 seven station cluster sale*)

History Of Call Letters and Formats:	WCWB-1987-Modern Country “Country and Western Bluegrass"
	WDJY-1994-Modern Country "Your Hometown Station"
	WDJY-1999-Silent
	WDJY-2000-Classic Country "Your Hometown Station"
	WDVH-2004-Classic Country "Country Legends"
	WPLL-2011-Contemporary Christian "The Pulse 101.7"
	WDVH-2013-Simulcast of WPLL-FM 106.9-Contemporary Christian

History of WPLL
On October 31, 2011, Marc Radio Gainesville's WDVH-FM became WPLL, "The Pulse 101.7". Playing Contemporary Christian music with the syndicated "The Wally Show" from 6AM-10AM.

Pulse 101.7 Simulcasting On 106.9 10-4-12
Bill Watson lets us know that Marc Radio's WPLL-FM 101.7 "The Pulse", is now simulcasting their Contemporary Christian format on WKZY-FM 106.9. Bill also says "...at some point Pulse will be only on 106.9 and something new will be on 101.7." We'll keep you posted.

Names in WPLL History

Mike Schweitzer-2011-CEO-MARC Radio Group, LLC