WPLL-FM 101.7
Trenton  

Original Call Letters: WCWB

Originally Licensed: Oct. 28, 1986

Original City of License: Trenton

Original Frequency: 101.7

Origin of Call Letters: 

Original Power: 3,000 Watts

Original Location:

Original Format: Classic Country


Network Affiliation(s):


Owner(s):


1986-Florida Radio Partners, Inc.
1997-Pinnacle FM Broadcasting, Inc.
2000-Pamal Broadcasting, Ltd.
2004-Jablamo, LLC ($8 million with WYNY-AM 1240, WKZY-FM 106.9, WLUS-AM 980, WTMN-AM 1430
          WRZN-AM 720, WHHZ-FM 100.5, WDJY-FM 101.7 and WTMG-FM 101.3)
2006-Pamal Broadcasting Ltd.
2007-6 Johnson Road Licenses, Inc.
2011-Marc Radio Gainesville, LLC ($2,550,000 seven station cluster sale*)


History Of Call Letters and Formats:


WCWB-1987-Modern Country   “Country and Western Bluegrass"
WDJY-1994-Modern Country  "Your Hometown Station"
WDJY-1999-Silent
WDJY-2000-Classic Country  "Your Hometown Station"
WDVH-2004-Classic Country  "Country Legends"
WPLL-2011-Contemporary Christian "The Pulse 101.7"
  WDVH-2012-Contemporary Christian-Simulcast of WKZY-FM 106.9
WDVH-2013-Classic Country   "101.7 Hank FM" 


History of WPLL

On October 31,  2011, Marc Radio Gainesville's WDVH-FM became WPLL, "The Pulse 101.7". Playing Contemporary Christian music with the syndicated "The Wally Show" from 6AM-10AM. 

In Sep of 2012 WPLL regains the WDVH call letters and simulcasts
WKZY-FM 106.9

2013-WDVH goes Classic Country once again as 101.7 Hank FM


Names in WPLL History

Mike Schweitzer-2011-CEO-Marc Radio Gainesville, LLC


Jerry Butler-2020-
Sales Manager-Marc Radio Gainesville, LLC

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