WHOF-AM  1320 

Original Call Letters: WHOF

Originally Licensed: Aug 24, 1985

Original City of License: Coleman

Original Frequency: 1320

Origin of Call Letters: Slogan; "Heart Of Florida"

Original Power: 500 watts daytime

Original Location: 2809 W. Main St., Leesburg with transmitting facilities near Coleman

Original Format: Adult Standards/Big Bands

Network Affiliation(s):

ABC Information
Florida News Network


1985-WHOF, Inc. (Jim Patrick, Gene Smith and Dr. Larry Lammers) 
1986-Larry Lammers
1987-Michael A. Rutberg
1987-Elvin and Brent Harmond ($100,000 for the tower, license and call letters. Studios not included)

History of Call Letters and Formats:

WHOF-1985-Adult Standards/Big Bands
WMHI-1987-Rock/Country   ''Country Music With A Kick''
WFRK-1988-50s, 60s and 70s  "Famous Rock"

History Of WHOF
Thanks to Marc Tyll for this history of WHOF
WHOF-AM 1320, Lake county's fifth AM station, started broadcasting Dec. 24, 1986. The station's studio and office were located at  2809 W. Main St. in Leesburg with transmitting facilities near Coleman in Sumter County. Known as "The Heart Of Florida," and it was an ABC/Information affiliate, originally broadcasting a 500 watt signal during the day-time hours. WHOF was on the air from 6 a.m. to 6 p.m. seven days a week. The station's signal travels as far north as Ocala and south to Orlando but Lake and Sumter counties are the primary market area. Its format was Adult Standards and could be heard throughout most of East Sumter and West Lake Counties.  WHOF’s studios remained there until the format and call letters were moved to AM 640. The format on AM 1320 became a modified version of the original Adult Standards under the call letters WMHI until it was sold a few months later in 1988. From 1988 until 1989 the AM 1320 studios were located between Leesburg and Tavares (next door to a funeral home) and was known as "Rock Country" although it had more of a 70s classic hits sound. The call letters were WWLW, and the format nor the station lasted very long, going silent in late 1989 after one more change of call letters and format. 

Names in WHOF History

Dr. Larry Lammers-1985-1987-President-WHOF, Inc./1987-Vice President-Michael A. Rutberg Ownership

Gene Smith-1985-1986-Vice President/General Manager-WHOF, Inc./1987-Vice President/General Manager-Michael A. Rutberg Ownership  In Memory 

James Patrick-1985-Partner-WHOF, Inc.

Gena Smith-1985-Promotions Manager-WHOF, Inc./1987-Promotions Director-Michael A. Rutberg Ownership

Ray Martin-1986-News-Larry Lamers Ownership 

Tom Chapman1986-Sales-Larry Lamers Ownership
Ursala Olive-1987-General Sales Manager-Michael A. Rutberg Ownership
Tim Downes-1988-General Manager-Elvin and Brent Harmond
Chuck Smith

Mike Konstan

Programs In WHOF History

Paul Harvey-News and commentary

Seminole Sports Network  

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