John W. Brower was born to a 6-foot-4, 400 pound German father and a 5-foot Italian mother. Father Walter S. Brower was a carpenter by trade. The family lived in a "rough" ethnic neighborhood in Asbury Park, N.J. John attended Rutgers University, because state residents could receive subsidies toward tuition. John's major was political science. He was not the best student. He was on probation for seven of his eight semesters at Rutgers. When some big companies came to the university to recruit talent, John attended 88 interviews and received job offers from 38 of the companies. John narrowed his list to three companies. Sears, Proctor and Gamble and The Firestone Tire and Rubber Company. Firestone offered $25 more than Sears. He spent five years as a wholesaler for Firestone, in Newark, N.J., then moved on to Florida in 1972 and another tire company before accepting a retail job at Pan American Tire Co. in Winter Park. Daytona Beach businessman Ray Kessler had just closed a business called Scotty Muffler and invited John to take over. "I opened it the next day," John said. "I got me a business with no money down." Big John 's Tire and Muffler eventually expanded to three stores in East Volusia county. It was in 1979 that John changed his name legally to Big John to help promote his business. John served two terms on the Volusia County Council, one term as the County Chairman. "Big Talk with Big John" began on WEDG-FM 93.1 as a Saturday morning show airing between 7:30AM and 9:30AM. In 1992 Big Talk moved to WELE-AM 1380. In 2009 Big John's Goliath Radio began the process of taking ownership of WELE from Doug Wilhite's Wings Communications.