WMMA-AM 990                         

Original call Letters: WHOO

Originally Licensed: Dec. 5, 1947

Original City of License: Orlando  

Original Frequency: 990

Origin of Call Letters: Slogan; MAgic

Original Power: 50,000 Day/14,000 Night

Original Location: 

Original Format: Adult Contemporary

Network Affiliation(s):

Satellite Music Network
Motor Racing Network


1947-Orlando Daily Newspapers, Inc. 

1949-Radio Station WHOO 

1950-Orlando Daily Newspapers 
1951-Edward Lamb

1952-WHOO, Inc
1957-Ted Estabrook Associates ($250,000)

1957-WHOO Radio, Inc. (Horton-Kincaid)
1958-Bluegrass Broadcasting

1978-WHOO Radio, Inc. (Bluegrass Broadcasting)
1987-TK Communications ($13.5 million)
1994-Granum Communications ($11.5 million)
1997-Cox Broadcasting
2001-American Broadcasting Co. ($5 million)
2003-Radio Disney Group (subsidiary of ABC)
2014-Pennsylvania Media Associates, Inc. ($1.3 million) (Salem Communications)

History Of  Call Letters and Formats:

WHOO-1947-Pop   Broadcasting from the Fort Gatlin Hotel 
WHOO-1968-Country  "Country Gentlemen"
WMMA-1987-Adult Contemporary "Magic 99"
WHTQ-1988-Rock (simulcast of WHTQ 96.5 FM)
WHOO-1988-Big Bands/Adult Standards  (Music Of Your Life)
WHOO-1989-Classic Country
WHOO-1990-Rock (simulcast of WHTQ 96.5 FM)
WHOO-1993-Adult Standards (ABC Radio "Stardust" format)
WDYZ- 2001-Radio Disney-Children  
WDYZ-2015-Silent/Licensed  (Mar 18, 2015)
WDYZ-2015-Spanish Contemporary Christian (Apr 9, 2015)

WMMA Personalities 
Perry Moore-1985-1987-Bluegrass Broadcasting  Biography     In Memory

Joe Finger-1985-News-WHOO Radio, Inc.

Frank Vaught doing sports on WMMA in July of 1986-Bluegrass Broadcasting    In Memory
Photo courtesy of Dave Edwards

Dave Edwards Biography

Rick Saylor

Cecil West
Rick Bavic
Monica Snyder

Other Names In WMMA History
Jim Jordan-General Manager
Mike Kinosian-Program Director
Jim Ballard-Program Director 
Stan Lee-Intern   Biography
Bob Carothers-Chief Engineer

Other Programs In WMMA History
Florida Gator Football  
Florida Gator Basketball



What's New 

Biographies  In Memory  Sounds 
/ FM  
Misc. Chronology   What's News?