WMMA-AM  990                         
Orlando

Original call Letters: WHOO
Originally Licensed:
Dec. 5, 1947

Power:
50,000 Day/14,000 Night
Original City of  License:
Orlando   
Original Format:
Block Programming
Original Location: 
Hotel Fort Gatlin 545 North Orange Ave.
Network Affiliation(s):
ABC

Owner(s):
 1947-
The Orlando Sentinel Star Co.
                1951
-
Edward Lamb
               
1954
-Ted Esterbrook
                1958
-
WHOO Radio, Inc.  
                1958
-Bluegrass Broadcasting
                1987-
TK Communications ($13.5 million)
                1994-
Granum Communications ($11.5 million)
                1997
-
Cox Broadcasting
                2001
-
American Broadcasting Co. ($5 million)
                2003
-
Radio Disney Group (subsidiary of ABC)

History Of  Call Letters and Formats:
   WHOO--1947-Pop   Broadcasting from the Fort Gatlin Hotel 
                                                            WHOO
-1968
-Country  "Country Gentlemen"
                                                           
WMMA-1987-Adult Contemporary "Magic 99"
                                                            WMMA-1987-Oldies
                                                           
WHTQ-1988-Rock (simulcast of  WHTQ 96.5 FM)
                                                           
WHOO-1988-Big Bands/Adult Standards  (Music Of Your Life)
                                                           
WHOO-1989-Classic Country
                                                            WHOO
-1990-Rock (simulcast of
WHTQ 96.5 FM)
                                                           
WHOO-1993-Adult Standards (ABC Radio "Stardust" format)
                                                          
  WDYZ- 2001-Radio Disney-Children  


                                             
WMMA Personalities               


Perry Moore
-
1985-1987-Biography 



Frank Vaught doing sports on WMMA in July of 86.
Photo courtesy of Dave Edwards

  
Dave Edwards
Biography
Rick Saylor
Rick Bavic
Cecil West

Other Names In WMMA History
Jim Jordan-
General Manager
Mike Kinosian
-Program Director
Stan Lee
-Intern
Biography

                                                              

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