Original Call Letters: WORZ

Originally Licensed: 1951

Original City of  License: Orlando

Original Frequency: 100.3

Origin of Call Letters: 

Original Power: 100,000 watts  

Original Location: 

Original Format: Modern Adult Contemporary

Network Affiliation(s):

WSHE History
In 1996, Paxson Broadcasting purchased then WDIZ-FM 100.3. Paxson decided to establish the identity of its new pop station with a whole new audience. Paxson called its new station SHE and its music modern adult contemporary. The station, one of only nine in the country with that format, has culled play lists from alternative music that has made it into the mainstream, according to consultant Tom Barnes. WSHE will target women ages 25 to 34, aiming to draw younger listeners from WOMX-FM 105.1 and older fans of contemporary hits station WXXL-FM 106.7.

WSHE Personalities

Zippy-1996-Mornings

Just Plain Mark-1996-Mornings

Brenda Matthews-1996-1999-Assistant Program Director/10AM-3PM/Mornings Biography